About:
A press release is a written document prepared for the media or press. It is disseminated to the media to provide information about the company announcement, product announcement, honor or award, research result and employee announcement which the media outlets will use in an upcoming TV or radio broadcast, in a newspaper or magazine issue, or on the media’s website.
The press release is not like an advertisement or a letter to the editor, the information in a press release should be relevant following a specific format. Yes, there is a specific format you should use when preparing a press release. A well-written press release formatted properly and sent to
the appropriate reporter can yield thousands, or even tens of thousands, of
dollars of free publicity.
I have tremendous experience of working with renowned clients and businesses in crafting stellar press releases for them.
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